
Written by Shwaira Solutions
24 September 2025 | 4 min read
About the Solution
A cutting-edge retail innovation designed to tackle one of the biggest challenges in online shopping - inaccurate body measurements. By combining LiDAR-based 3D scanning with advanced digital twin technology, the solution creates a highly accurate virtual model of each shopper. This unlocks a new level of personalization, confidence, and trust in digital shopping.

The Challenge
Retailers in hard-to-fit categories such as activewear, lingerie, and tailored apparel often face high return rates due to poor fit. Traditional 2D measurement methods fail to capture body nuances like posture, proportions, or unique shapes.
This led to:
- ❌ High product returns due to wrong sizes.
- ❌ Poor customer confidence when shopping online.
- ❌ Missed opportunities for personalization in wellness and fashion.

The Approach
To address these gaps, we designed a LiDAR-powered solution that:
- 📡 Uses LiDAR scanning to capture a customer’s precise body shape in 3D, with sub-centimeter accuracy.
- 🌀 Generates a digital twin, storing body data securely for future recommendations.
- 🧩 Integrates with retailer databases, comparing body profiles with brand sizing charts.
- 👓 Leverages AR/VR previews so customers can visualize how a garment would fit before purchasing.
The Outcomes
By moving from 2D to LiDAR-driven 3D body capture, retailers experienced:
- ✅ 94% improvement in customer satisfaction with product fit recommendations.
- ✅ 38% increase in conversion rates, as shoppers were more confident in buying.
- ✅ Significant reduction in returns, improving both revenue and sustainability.
- ✅ Enhanced brand loyalty thanks to personalized, tech-driven shopping journeys.

Technologies Used
- LiDAR Sensors (Intel RealSense, iPhone Pro series)
- 3D Digital Twin Modeling
- AR/VR Visualization Tools (Unity, Unreal)
- AI-Powered Fit Recommendation Engines
- Secure Cloud Platforms for data processing and compliance (GDPR, ISO 27001)
Closing Note
LiDAR is no longer just for autonomous vehicles or industrial use - it’s redefining the way we shop online. By building highly accurate body models, retailers can offer personalized experiences that reduce returns, boost confidence, and drive conversions.
Shwaira Solutions helps brands turn this vision into reality by combining Experience Engineering, AI, and immersive XR technologies for future-ready retail.









